Introduction
Most websites use Google Analytics to track users and events. This is a great way to get an idea of how your website is performing. However, there are some downsides to using Google Analytics.
- They sell your data
- It slows down your website speed slightly
- There is a significant learning curve
In this snippet, we will explore an alternative analytics solution called Splitbee Analytics.
Register
Navigate to https://splitbee.io/ and sign up for a free account (no credit card required).
Add The Tracking Tag
Add the folling tag to the head of your website. In Next.js this is inside of _document.js
.
<script async src="https://cdn.splitbee.io/sb.js"></script>
import NextDocument, { Html, Head, Main, NextScript } from 'next/document'
export default class MyDocument extends NextDocument {
render() {
return (
<Html lang="en">
<Head>
{/* Splitbee Analytics */}
<script async src="https://cdn.splitbee.io/sb.js"></script>
</Head>
<body>
<Main />
<NextScript />
</body>
</Html>
)
}
}
Go To Your Site
Navigate to your site and you should see analytics flow through your dashboard!
Advanced Usage
To get the most out of Splitbee, the Splitbee team recommends looking into event tracking and storing user properties. They allow you to do things like:
- Track conversion events
- Capture form data and attach it to a user
- Assign data to a user, like their email address
Happy tracking!